Essential Direct Marketing Terms

Every industry has its own language and terms. These words and phrases can be confusing to anyone who is not part of the daily operations of a specific industry, and the direct sales and marketing business is no exception.

To help you understand the terms, acronyms, and phrases regularly used when working in direct sales and marketing, UW Edmonton has created this handy reference guide. Here you’ll find valuable information allowing you to comprehend and communicate your direct sales and marketing needs effectively.

Juice: Join Us In Creating Excitement

LOA: Law Of Average

KISS: Keep It Short and Simple

SEE Factors: Smile, Eye contact, and Excitement

ACE: Attitude, Consistency, and Exposure

FUGI: Fear of loss, Urgency, Greed, and Indifference

ABC: Assume the sale, Be direct and Close with Confidence

Get in touch with us today!

We hope these acronyms made you feel more comfortable working with a marketing company. If you’re looking for a Direct Sales and Marketing firm in Alberta, reach out to the experts at UW Edmonton.

We strive to do direct marketing differently by introducing clients to our adaptable, innovative, and technical approach. The principles behind our success include honesty and integrity, opportunity through collaboration, top-flight service, and positivity.

Our team specializes in direct sales, marketing jobs, business development, and management training. We offer entry-level jobs across St. Albert, Spruce Grove, Edmonton, Sherwood Park, Stony Plain, Nisku, Leduc, and Gibbons. You can find out more about our career opportunities by clicking here. To join our team, please send a cover letter and your resumé to careers@uwedmonton.ca. Alternatively, to enquire about our services, call (587) 990-9775.